presdo’s invisible processes

I love invisible processes. It makes online life magical.

That’s why I love presdo

So, if you haven’t tried it yet, you should.

Thinking about it as I write this post, I’m actually more in love with the simple registration process than I am with the product. I’m not sure about the core value, how it really adds benefit or even competes with all the other calendar tools out there, but for now, I am enjoying the simplicity.

I’ve been trying to create these invisible processes for a project I’m working on, but I tell you, it’s not as easy as it looks! It’s nice to see one executed so well!

Here’s the simple process that Presdo use:

• Step 1 – From the home page, enter title of event (no registration at this point)
• Step 2 – Customise your event (change the date, time, location, invite people, add a description etc). The location tool is really useful – it recognises obscure places.
• Step 3 – Either save to your calendar (google etc) or send the invite
• Final step – new users will need to click on an activation link… and presdo!! You’ve registered!

Try it out and let me know what you think (that’s what the comment box is for).